Football superstar Cristiano Ronaldo has partnered with UFL, a free-to-play video game, investing part of $40 million for its development. This collaboration aims to transform football gaming experiences, offering a skill-driven platform. Ronaldo, along with Kevin De Bruyne and others, endorses this fair-play game on PS5 and Xbox Series X/S. UFL also offers a Ronaldo-themed pass celebrating his career with unique rewards.